Here is one explanation to that question by a media writer with a disabiliy. We know that the Canadian Broadcast Corporation is covering the Paralympics. Only those in the Northwest (Oregon and Washington may have access to CBC). Word is that Telemundo may have coverage. I am checking that out. Meanwhile, here is an article from one perspective...
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Cheated Once Again
By Bob Molinatti
As people with disabilities we've grown accustomed to life's little inequities. I know I have. I wasn't born disabled. As a matter of fact, I lead an able-bodied life until the age of 19. I ran high school track, dated cheerleaders, and went to my high school prom. It wasn't until a car accident in 1978 that I became a part of our country's largest minority.
After my accident, it took me a while to rediscover sport. Physical therapists tried to get me into basketball, and I swung a tennis racket around, but ultimately it was wheelchair racing that hooked me. To be quite frank, one of the things I really liked about racing was that it was an extension of the able-bodied world, where we were actually gaining acceptance and respect.
I went to the 1988 Paralympics in Seoul and then again qualified for the 1996 Games in Atlanta. While Seoul provided us with mildly difficult conditions for living, I was appalled at what we experienced in Atlanta. The dorms we lived in were filthy. The trash was overflowing with a variety of medical wastes, we slept under scratchy wool blankets, and I finally moved out of the dorm when human waste rolled by my feet during a shower.
I had encouraged my parents to meet me in Atlanta for my last hoorah and one night I met them in town for dinner. I caught a cab from their downtown hotel and asked to be taken to the athlete village. The cab driver took me to these beautiful buildings, all of which were vacant. When I asked him what we were doing, he said we had arrived at the athlete village. What I later discovered was that there was one set of accommodations for the Olympians and another for the Paralympians. Overall, I once again felt the sting of being a second-class citizen in my own country.
This all leads me to the injustice that I read about in the paper this morning. Since WeMedia's attempt at covering the Sydney Paralympics in 2000, we have struggled to get any coverage of the Paralympic Games. Last summer, at the Peachtree Road Race in Atlanta, I spoke personally with CEO of the U.S. Paralympics, Charlie Huebner. I asked him to please keep me informed of any opportunity to provide television coverage for the Paralympians. He said there were some plans in negotiation and that I would be kept in the loop. Needless to say, nothing came to fruition. Now don't get me wrong —I'm not blaming Charlie Huebner because he is just a cog in this gigantic wheel. I'm sure his heart is in the right place and that if he had his way, we would get some coverage. But, ladies and gentleman, that is not going to be happening stateside. The Canadian Broadcasting Corporation will be airing Paralympic coverage, the BBC will be airing three hours of live Paralympic coverage daily, but here in the United States, the whole event will go unnoticed. I would have probably let this go until I woke up this morning, picked up my local newspaper and read an article from the Gannett News Service that had the following information:
"For the first time, all 28 Olympic sports will be on the TV menu."
"Olympic TV traditionally focused on getting up-close-and- personal with the marquee athletes, but NBC's buffet will cater to all appetites. It's 1,210 total TV hours will be greater than the U.S. TV hours from the past five summer games combined and will create, literally, round the clock coverage spread across the network, MSNBC, CNBC, USA Network, Bravo and Spanish- language Telemundo. "
As a former high-level wheelchair jock and broadcast journalist, I understand why we don't warrant that extensive level of coverage. But what I can't understand is, with the limitless amount of television stations available on the cable and satellite networks, why we haven't been able to get anybody to agree to provide even limited coverage of our great sporting world. Why is it that America' s powerful corporations could not influence even a small network to give Paralympians a one hour wrap-up show each night? Would that seriously have been too much to ask?
At the 2000 Paralympic Games in Sydney, WeMedia came to the table with an idea to do a webcast, as well as nightly coverage on PAX and periodic coverage on FOX Sports. Unfortunately for WeMedia, they may have gotten a little ahead of themselves with the webcast as we were still dealing with new technology.
I co-hosted the track events with former Olympian Dwight Stone, who covers field events for NBC at the Olympic Games, and Larry Rawson, who has covered track and field for various networks throughout many years. The racing was great, the coverage was awesome, and I believed we may be on the brink of a new trend in disabled sports. But here we are four years later and the disappointment of living with inequity is obvious once again.
According to the National Organization on Disability, nearly one- fifth of the U.S. population lives with a disability. Collectively, the disabled population has over $220 billion dollars of spending power. Why are we still being overlooked in our capitalist society?
Somehow, some way we have been cheated. Some of America's largest corporations have decided that it's acceptable for us to buy their products and support their industries, yet they neglect our athletic community. Who decided that we, the disabled community, do not deserve to have our athletes and their accomplishments recognized? While I appreciate and respect the sponsorship dollars we have received, I fail to understand why corporate influence wasn't utilized to televise the Paralympic Games.
Maybe it's just me, but this seems to be yet another way our minority is being slighted and repressed by corporate America. __________________________
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